TOPIC: Analysis of Commercial Films no.5

Worksheet for CF Analysis

Ø Create a Title for your Company: _SHOES_______________

Ø Name of the product or service: _MIKE_________________

Ø Target market & Market Segmentation :15~30 years old

Ø Analysis of Product by SWOT

Strengths / Weaknesses / opportunities / threats

Strengths:good ideas

Weaknesses:equipment

Opportunities:sound

Threats:we know skill a little

Ø Slogan:JUST TRY IT

Ø Run-down of CFs (characters, plots, equipments, etc)

Characters:funny

Plots:strengths of shoes

Equipments:DV,basketball,table,shoes,motocycle,car

Ø Logo:

Ø Music or Sound effects:

Ø 1.who am I

Ø 2.jay

Ø 3.fly